martinhofmann.net is the personal blog and web playground of Martin Hofmann. I blog about a bunch of things that interest me, including PR and technology. Originally from Germany, I moved to Canada in 2000. Why? It’s my wife’s fault. She said I would love it here. She was right.

I live in Toronto and work at High Road Communications, a public relations agency for technology and digital lifestyle companies. Check out www.highroad.com to find out more.

My last name is spelled with one f and two n’s. It’s not a bug, it’s a feature.

Blog Disclaimer

This is a personal blog and everything posted here is my personal opinion. It does not necessarily represent the views of my employer or its clients. And, yes, I will delete comments that are offensive, inappropriate, off-topic or spam.

If I mention a client in one of my posts, I will point it out by either adding a sentence within the post or putting a disclaimer link to this “about” page at the end of the post. There’s a client list on the High Road website. If you have any questions or feedback about disclosure, please let me know.

Football Disclaimer

You may think what I write about PR and tech is biased. But if you want to truly experience irrational, unsubstantiated and partial opinion, try talking to me about the beautiful game.

I’ve been a proud supporter of 1.FC Kaiserslautern for a very, very long time, and will continue to support them through good times, bad times and very bad times (like now). I am also a fan of Toronto FC.

Contact Me

For anything related to High Road Communications, please send an email to me at firstname.lastname [at] highroad.com.

The easiest way to contact me is to fill out the contact form on this site. Should you be allergic to contact forms, here is my email address: